
Choosing the right dog food is crucial for pet owners who want to ensure their furry friends are happy, healthy, and satisfied. When it comes…
Choosing the right dog food is crucial for pet owners who want to ensure their furry friends are happy, healthy, and satisfied. When it comes…
In the competitive pet food market, understanding what makes dogs happy with their meals is crucial. The “Dry Dog Food – Best Seller Performance Report”…
What is the Reviews.AI Feedback MatrixTM? A 2X2 matrix that segments products by shopper perceptions before purchase vs how it fared against shopper expectations after…
In the pet food market, knowing what dog owners value is crucial. Our latest “Dry Dog Food – Best Seller Performance Report” examines 11,000 online…
Data Highlights More than three quarters (78%) of shoppers read online reviews Affluent households ($80K+) are more likely to read online reviews (89%) than emerging…
Quick Takeaway: Shoppers pay attention to product rating score as well as value the review content Data Highlights More than a third (34%) of shoppers…
Quick takeway: Syndicated and incentivized reviews do not help retailers earn shopper trust More than 2 in 5 (41%) shoppers are aware of syndicated reviews…
Data Highlights Older Millennials (25-34 yr olds) and Generation X-ers (45-54 yr olds) are the top two age groups contributing online reviews Shoppers from lower…
Quick takeaway: Price comparison and in-store mobile usage are key moments to generate online reviews Retailers who seek to motivate consumers to post reviews on…